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Become an Ambassador

Get exclusive discounts, early access & more!

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Why become an Ambassador?

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The Perfect Brand For Imperfect People

If you aren't perfect, this is the perfect brand for you. If you've ever struggled, if you've ever failed, if you've ever been the underdog, if you've ever doubted yourself or been doubted by others, this is the perfect brand for you. If you want to get better, be better, and make our world better, this is the perfect brand for you.

Join Our Cause

Founded by U.S. military veterans, True Victory is a sportswear & streetwear brand dedicated to building everyday champions, on and off the field. We're not simply a company, we're a cause. Our purpose is to transform lives and elevate humanity through the power and unity of sports, positive stories, and serving others. Our hope is to one day be the world's most trusted, inspirational, and generous brand. We're dedicated to the game, the grind, and the globe. But most importantly, we're dedicated to you.

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manny

Join Our Cause

Founded by U.S. military veterans, True Victory is a sportswear & streetwear brand dedicated to building everyday champions, on and off the field. We're not simply a company, we're a cause. Our purpose is to transform lives and elevate humanity through the power and unity of sports, positive stories, and serving others. Our hope is to one day be the world's most trusted, inspirational, and generous brand. We're dedicated to the game, the grind, and the globe. But most importantly, we're dedicated to you.

cole

Join Our Family

Rep & Get Rewarded! In addition to joining our rapidly growing brand, you'll receive a private discount code (20% off every order), earn 10% commission on every qualifying order, be featured on our website and social platforms, and get exclusive access to giveaways/early drops & more!

Apply Now
Part Sport. Part Street.

Always True